General General 4 min read

Raise a Glass

Do you choose them too? The top 10 favorite drinks in America!

Image: Alleksana

Whether at a party, an important dinner, a wedding, or on vacation, enjoying a drink can create a nice moment. And while the mixtures and types of drinks are varied, it seems that we Americans know very well what our favorites are. Join us to discover America's 10 favorite cocktails; you may be in for a surprise or two!

1
Margarita

Image: Julie Sd

Margarita is a name we all recognize. So much so that it stands out as one of the most popular drinks in America. With roots in Mexican culture, the Margarita is a well-designed drink, blending the strong flavor of tequila with fresh lime juice and triple sec.

With simple ingredients and preparation, this drink is one of the most popular among those looking for a perfect balance of flavors.

2
Martini

Image: Johann Trasch

A classic of classics, the Martini has its rightful place on this list. Not only is it one of the most famous cocktails in the world, but it's also one of Americans' favorites. We understand why: its combination of gin, dry vermouth, and an olive or lemon twist makes it hard to beat.

Born in the 19th century and rising to fame during the Prohibition Era, the Martini proves that simplicity can perfectly go hand in hand with elegance and sophistication.

3
Moscow Mule

Image: Gary Meulemans

The Moscow Mule, created in America in 1940, has since become one of the most beloved cocktails. With a perfect blend of vodka, ginger beer, and fresh lime juice, this drink offers a refreshing taste, perfect for any summer evening.

But that's not all: Its iconic copper mug not only keeps the Moscow Mule always cold but also gives it a unique look!

4
Espresso Martini

Image: Krists Luhaers

Now, let's talk about one of the surprises on the list: the Espresso Martini. Although it has gained popularity in recent years (especially among coffee and cocktail fans), the recipe for this drink has actually been around since the 1980s.

Let's be honest: its formula is genius. It blends extremely popular flavors -vodka and coffee- into one perfect drink. Often meticulously crafted and served in a chic glass, this drink definitely gets all the attention.

5
Old Fashioned

Image: Bon Vivant

The Old Fashioned teaches us that something doesn't have to be new to be on trend. In fact, this is one of the classic American drinks and is already part of the cocktail tradition in our country.

Bourbon, sugar, bitters, and a twist of citrus peel: that's all it took for this cocktail to win the hearts of many Americans and become an icon of our culture.

6
Mojito

Image: Marc Schulte

When summer arrives, there is a drink that becomes one of the stars. We're talking about the famous Mojito, which successfully mixes mint, lime, rum, sugar, and soda water. Delicious, right?

If rum isn't to your liking, you can easily substitute it with other spirits, such as vodka or gin, which makes it a versatile and adaptable option to different contexts and events. In addition, its preparation is very simple, so you don't need to leave your home and go to a bar to enjoy its refreshing taste.

7
Long Island Iced Tea

Image: sangsang pic

Some may be disappointed to learn that the popular Long Island Iced Tea has no tea in it at all. That's right, this cocktail is made with vodka, rum, gin, tequila, triple sec, sour mix, and a splash of cola. Potent, don't you think?

Perhaps it's its boldness that makes it so popular, as it ranks among the top choices for Americans. But let's be honest: this might not be the best drink if you have to be up early the next morning.

8
Spritz

Image: Miikka Luotio

If the cocktail in the previous entry seemed too much for you, the Spritz might be the perfect choice. As one of the drinks with the lowest alcohol content on the list, the Spritz stands out for its light and refreshing taste.

Plus, its preparation is incredibly simple. All you need is Prosecco, Aperol (sometimes replaced for Campari), and a splash of soda water. And as if all that weren't enough, its characteristic orange tones make it an Instagram-worthy cocktail.

9
Mimosa

Image: Briona Baker

When it comes to brunches, the Mimosa takes the spotlight. It seems to be one of the most popular drinks for celebrating special occasions during the day, thanks to its refreshing, light taste and relatively low alcohol content.

Since it is made with just two ingredients -orange juice and sparkling wine in equal parts- we can all make it at home. Simply mix the ingredients, pour into a tall champagne flute, and you're ready to enjoy!

10
Bloody Mary

Image: Nicole Honchariw

Hand in hand with the Mimosa, the Bloody Mary also stands out as a classic brunch cocktail. Its ingredients -vodka and tomato juice- pair perfectly with the dishes typically served at such gatherings. In addition, different spices, seasonings, and garnishes are often added to its two basic ingredients, making it a versatile drink that can be adapted to different tastes and preferences.

Fun fact: Although it has remained relevant over the years, this cocktail is reported to be most popular among Generation X!

History History 3 min read

Remembering the fallen

Did you know Memorial Day was first called Decoration Day?

Memorial Day is an occasion to honor and mourn those who gave their lives in defense of the United States . This federal holiday, observed on the last Monday of May, has a long and evolving history, and it wasn’t always celebrated the way we know it today. Here are 10 facts about how Memorial Day came to be.

Decoration Day

Image: Caroline Attwood

Memorial Day was originally called Decoration Day and was first observed on May 30, 1868, as a way to honor Union soldiers who had died in the Civil War. However, the idea behind it actually came from the South. Mary Ann Williams , whose husband died during the conflict, wrote a letter to a newspaper urging women to set aside a day to decorate the graves of fallen soldiers.

The end of May

Decoration Day was instituted by the Army’s commander-in-chief, General John A. Logan , and was quickly adopted by most states. There are several theories about why the date was chosen: some say Logan purposely picked a day that was not the anniversary of any Civil War battle, while others believe he chose it because it’s the time of year when most flowers bloom.

National Cemeteries

During the American Civil War, the U.S. Congress passed an act to create military burial places for Union soldiers. By the end of that year, 12 national cemeteries had been established. Today, the National Cemetery System maintains 164 military burial sites, the most well-known being Arlington National Cemetery and Gettysburg National Cemetery .

Renaming

The term Memorial Day was first recorded in the 1880s and grew increasingly popular after World War II. However, the holiday wasn’t officially renamed until 1968, when the Uniform Monday Holiday Act moved its observance from May 30 to the last Monday in May.

A moment for remembrance

The establishment of Memorial Day weekend has been seen by some as a benefit to the travel, sports, and entertainment industries. Veterans’ organizations have urged that the holiday be returned to its original date, arguing that the three-day weekend undermines its intended meaning. In response, Congress passed the National Moment of Remembrance Act , which encourages people to pause at 3:00 p.m. for a moment of silent reflection and remembrance.

Poppies

Several English-speaking countries adopted the poppy flower as a symbol of remembrance for fallen soldiers after World War I. This tradition was inspired by the poem In Flanders Fields , written by Canadian military doctor John McCrae , which describes poppies growing among soldiers’ graves. In the United States, the poppy was originally associated with Veterans Day but is now primarily worn during Memorial Day weekend.

The flag

The national flag flies at half-staff during periods of mourning. While special instances of mourning can be proclaimed by government authorities, remembrance holidays follow a set protocol. On Memorial Day, the U.S. flag is briskly raised to the top of the staff, then solemnly lowered to half-staff, where it remains until noon. At that time, it is raised again to full staff to honor the nation’s living heroes and those still serving.

The Unknown Soldier

One of the focal points of Memorial Day is the Tomb of the Unknown Soldier at Arlington National Cemetery . This symbolic monument was established in 1921 and originally held the remains of an unidentified soldier who died in World War I. Later, unidentified soldiers from World War II and the Korean War were also interred at the site. A permanent military guard stands watch year-round, honoring the sacrifice of all unidentified service members.

Memorial Wreaths

Wreaths are a common sight on Memorial Day—but where does the tradition come from? In 1992, Morrill Worcester, owner of a wreath company in Maine, found himself with a surplus of holiday wreaths. Wanting to put them to good use, he donated them to Arlington National Cemetery as a tribute to the fallen—a gesture that soon became an annual tradition. After a photo of the wreath-covered graves went viral in 2005, the nonprofit organization Wreaths Across America was established to help volunteers place wreaths on veterans’ graves across the country.

The start of the summer

Even though it is a day of remembrance, Memorial Day weekend also marks the unofficial start of summer . The holiday often coincides with the end of the school year, and the warmer weather encourages families to gather for barbecues and cookouts, attend parades, and visit the graves and memorials of fallen soldiers.

History History 4 min read

What’s in a name?

Would you have used "BackRub" daily? The original names of popular brands

Image: Iulia Buta

Which name do you like better for the world’s biggest search engine: Google or BackRub? Believe it or not, a lot of people were supporting the latter at some point. It’s hard to imagine a world where "BackRubbing" information is a daily habit! Here, we go over the original names of very famous brands and explore why they didn't stick. Do you wish any of them had been used?

1
BackRub

Image: Deepanker Verma

Before it became the verb we all use today, Google was known as BackRub. The name referred to the search engine’s ability to analyze backlinks (links from one webpage to another) as a way to rank search results.

But it sounded more like a massage parlor than a tech startup. In 1997, they wisely rebranded to Google, a twist on "googol," the term for the number 1 followed by 100 zeros.

2
Brad’s Drink

Image: NIKHIL

It was going to carry around the nickname of its creator forever. Caleb Bradham was a pharmacist in New Bern, North Carolina. He invented a drink back in 1893 as a refreshing, energizing tonic for digestion, which included pepsin , a digestive enzyme.

A few years later, Brad decided on a more marketable name than his own : Pepsi-Cola.

3
Taco-Tia

Image: Jeswin Thomas

Glen Bell owned Bell’s Drive-In, a stand selling hot dogs, when he noticed long lines outside a Mexican restaurant. He decided he needed to learn how to make tacos.

Over a few years, he refined his concept and opened a new chain selling Mexican food, which received several names over time, including Taco-Tia. Eventually, he landed on Taco Bell. It was conveniently Americanized , easy for mainstream customers to remember and pronounce, and suggested a memorable logo.

4
Sound of Music

Image: Josip Ivankovic

At first, this mega-electronics retailer was all about stereos. Founded in the 60s, Sound of Music specialized in home audio equipment. But after a tornado wrecked their main store in the 80s, they ran a massive clearance sale and told people they would get their "best buy" there.

By the end of the day, they had pretty much sold out. The sale was such a hit that, in 1983, they decided to rebrand entirely as "Best Buy".

5
Tote’m Stores

Image: Piccinng

Once upon a time, you didn’t pop into a 7-Eleven—you got your goods home from Tote’m Stores. The chain got its original name because customers "toted" their purchases.

In 1946, to highlight their revolutionary new hours (7 a.m. to 11 p.m.—wild for the time), they wisely rebranded as "7-Eleven."

6
Blue Ribbon Sports

Image: NEXT Distro

If it had been called "Blue Ribbon Sports," there would probably not be a swoosh . This company began as a distributor for Japan’s Onitsuka Tiger running shoes.

But in the 70s, as they launched their own footwear line, they realized they needed a brand with more bite. They chose "Nike," after the Greek goddess of victory. The swoosh logo was designed that same year for just $35.

7
AuctionWeb

Image: appshunter.io

The original name was straightforward, but also boring. eBay's original incarnation was AuctionWeb, launched in 1995 by Pierre Omidyar as a side project under his larger personal domain, eBay.com (which stood for his consulting firm Echo Bay Technology Group ). When he found that the domain echobay.com was already taken by a mining company, he settled on ebay.com. Later, as the online auction section became wildly successful, Omidyar dropped AuctionWeb entirely and adopted eBay as the company name.

8
Pequod

Image: Gema Saputera

The founders of this coffee shop were inspired by Herman Melville’s Moby-Dick. They wanted the quality of the coffee to be connected with seafaring and adventure . So, their first choice was "Pequod," the name of Captain Ahab’s doomed whaling ship.

That name didn’t have enough of a punch, however, so they decided to go for a wink at another character in the same book, with a much more marketable sound: Starbucks.

9
Pete’s Super Submarines

Image: Mustafa Fatemi

It was the 60s when 17-year-old Fred DeLuca opened a sandwich shop in Connecticut with financial help from a family friend: Dr. Peter Buck. In his honor, DeLuca named it "Pete’s Super Submarines."

The business grew, however, and the name was a bit of a mouthful. They needed a name that was shorter, catchier, and easier to advertise on the radio. They rebranded as "Subway," winking both at their food (subs) and the fast, urban lifestyle they hoped to serve.

10
Cadabra

Image: ANIRUDH

Too spooky, right? Amazon nearly had a name that conjured magic tricks. In 1994, Jeff Bezos registered the name "Cadabra," short for abracadabra . That lasted until someone pointed out how much like "cadaver" the name sounded.

Bezos then considered "Amazon," the name of the immense river. Not only did it suggest something vast, exotic, and full of potential, but it also placed the brand at the top of alphabetical listings —an old-school SEO move.

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